@www supports ING DIRECT's integrated campaign
5/2/07
As ING DIRECT Australia’s retained digital agency @www were engaged to work on the activation of ING’s new sponsorship of the Renault F1 Team and the Australian Grand Prix. The ING DIRECT Formula 1™ Renault Giveaway campaign was targeted to both new and existing customers and was supported by fully integrated marketing activity including TV, print, radio, online and direct marketing activity. @www were engaged to build the core campaign microsite as well as the online creative and email newsletters. |
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ING Direct Australia names @www its digital agency
15/12/06
The Australian division of the world's leading direct savings bank ING DIRECT has appointed @www as its digital agency after a competitive pitch. @www's brief spans creating online advertising campaigns and developing ING DIRECT's online marketing initiatives. |
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ING Direct virtual garden game
19/5/06
@www has designed an interactive tamagotchi-style online garden game for leading UK direct bank ING Direct as part of an integrated sponsorship campaign with the Royal Horticultural Society and Channel 4. The Flash-based game is part of a wider campaign microsite powered by @www's Isite® content managment system. |
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ING Direct online ad campaign
9/3/05
The UK division of retail banking group ING Direct has commissioned @www to produce its latest online advertising to integrate with its print campaign. Online ad units will be created across banner, super-banner, LREC, monster and skyscraper formats. |
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ING Direct Xmas rich media site overlay
13/12/04
The UK division of the world's leading direct savings bank ING Direct has commissioned @www to build a rich media overlay that will cover its web site home page with its Christmas message. |
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ING Direct to manage projects & digital assets online
15/11/04
The UK division of the world's leading direct savings bank ING Direct has commissioned @www to deploy its extranet tools so ING Direct's marketing team can collaboratively project manage initiatives online. The extranet will also utilise @www's digital asset management (DAM) module to electronically catalogue the bank's graphic & creative assets. |
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ING Direct staff screensaver deployed
12/9/04
@www has delivered ING Direct with a screensaver to display company wide on its staff computer screens. The branded screensaver is a simple mechanism to reinforce ING Direct's mission statements in the United Kingdom. |
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ING Direct birthday promotion
21/5/04
To celebrate the 1st birthday of bank ING Direct in the UK @www developed a rich media Flash overlay that "wrapped" the web site as a "birthday present" promotion which then unravelled to reveal the web site. |
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ING Direct E-Marketing
19/3/04
The UK division of direct savings bank ING Direct has commissioned @www to build the web site and interactive support elements for its latest key field marketing initiative. |
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@www to Improve ING Direct Banking Experience
19/12/03
@www has been commissioned by the UK division of global direct savings bank ING Direct to develop a series of modifications to further improve the user experience of its banking web site. |
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ING Direct's new online banking facility
25/8/03
The UK division of direct savings bank ING Direct has implemented a new "stop & save" facility into it's online account opening process. This feature built by @www allows online applicants to snapshot their account opening process mid-stream in the event they need to complete the process at a later date. |
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ING Direct online banking to be redeveloped
14/7/03
@www has been commissioned by the UK division of direct savings bank ING Direct to re-evaluate its online bank account opening process to further streamline the online user experience. This project follows on from the recent successful consumer web site & online advertising campaign launch for ING Direct into the UK market. |
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ING Direct launches in the UK
12/5/03
The world's leading direct savings bank - ING Direct - launched its operations in the United Kingdom with its consumer web site built by @www. The site was built to work within Hewlett Packard's development environment as it supplies the infrastruture and manages the technical services for the bank. @www also produced the integrated online advertising campaign to support the launch. @www worked with ING Direct's internal team and its advertising agency - VCCP - to complete this major project. |
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