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| Our Clients - Discovery Channel Asia |
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| Discovery Networks is one of the world's largest broadcasters with key programmes such as 5 Takes broadcast across Asia, Australia and New Zealand. Vital to the success of such brands within the digital environment is the capability to syndicate content for local audiences through multi-language translation whilst offering a communication platform for audiences to interact with each other across markets. |
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Never Miss Discovery Lauch Across Australia and New Zealand
25/1/08
@www Digital have recently launched the popular Discovery Networks service Never Miss Discovery in Australia and New Zealand. The site (previously architected by @www for the South East Asian market) allows viewers to sign up and receive reminder messages about their favourite programming. In addition, Never Miss Discovery offers video previews of upcoming content (delivered via Microsoft’s new Silverlight application technology) and exclusive behind-the-scenes materials. The service’s launch will be supported by on-air promotions across Discovery Networks’ Australian and New Zealand subscription TV channels and online materials. |
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Discovery Channel drives into the future
17/6/07
To support Discovery Channel's "Future Car" series, @www has developed an interactive game allowing users to customize and race their own ‘future car’. The game has been implemented across three of Discovery’s sites, namely Asia, Australia/New Zealand, and Taiwan - which displays a traditional Chinese language version. |
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5 Takes
19/10/06
Discovery Channel Asia has appointed @www to design and build a website for its 5 Takes programme which tracks five young travel journalists across the USA. Each ‘TJ’ can upload video blogs to the site, create a profile, write blogs and post comments in the forums. The site supports the broadcast across four countries including a Taiwanese site completely re-versioned in Chinese. Isite® manages content across all languages dynamically. In addition, @www provided online advertising and EDM material to drive traffic to the site and to build awareness. |
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Mobinet Films
17/10/06
@www has produced online advertising and EDM material for the final of the Mobile Filmakers 2006 website. The project, lead by Discovery Channel and Nokia, is a drive to grow grassroots film-making across the Asia-Pacific region. |
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Discovery Atlas Microsite
12/10/06
Discovery Channel has created four films showcasing Australia, China, Italy and Brazil. @www developed the Discovery Atlas Flash microsite to allow users to view video and information on the programme, and to drive subscription.
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